Your clients trust you. You can trust us.

Whether managing individual wealth or sovereign funds, partner with a broker that honors your responsibility.



A custody partner without a competing agenda

At TradeStation, we don’t charge referral fees, and we don’t run a proprietary wealth advisory service. Your growth stays yours, on terms you set, because we don’t compete against our clients.


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Execution services

Unfilled orders can lead to angry client calls. Feel the difference excellence in execution can make.

  • Smart routing technology with configurable order routing
  • Support for block trades
  • Ongoing support for 30+ advanced order options, including active and passive intra-market sweeps as well as time- and volume-weighted algorithms
  • Measurable price improvements and execution speeds Learn more
  • Decades of historical market data plus access to additional market intel
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Trading technology

Your platform should make it easier to find opportunities. Ours is built to search for the trade setups you want.

  • Advanced analytics and trading software, including options and futures platforms
  • Algorithmic and automated trading solutions
  • Strategy development and backtesting tools
  • Multi-account management with permission-based access to reporting
  • Third-party software integrations, including CQG, ETNA, Trading Technologies, PortfolioShop, and more
  • Web and FIX API protocols
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Private Brokerage

You get answers for your clients. Work with a broker that gets answers for you.

  • Highly customizable solutions for expanding into new markets and asset classes
  • Custom pricing, including negotiable margin rates and credit interest rates
  • Direct access to your own Concierge team to handle questions and help grow your business with TradeStation
  • Personalized sessions to configure your platform to support your trading strategies
  • Library of tools and resources to refine platform skills and help find alpha

Support that scales with your book

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89% first-call resolution rate**
One call, one resolution across your client accounts.
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40s avg Concierge speed of answer**
Reach a live Concierge specialist in under a minute during market hours.
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4.7/5 avg client satisfaction score**
Advisers rate our Concierge team highly for responsiveness and expertise.
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27ms avg equity market order execution*
Execution quality your clients benefit from on every order.
Registered investment advisor FAQs
What access controls does TradeStation offer for managing multiple client accounts?
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TradeStation provides multi-account management with permission-based access to reporting, which can help your firm assign role-appropriate access across advisers and staff and support segregation of duties. Your firm defines and supervises those access levels in line with its own policies.

Can TradeStation’s reporting support my firm’s recordkeeping and review needs?
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Permission-based reporting access is designed to give your team visibility into account activity that could support recordkeeping, reconciliation, and periodic reviews. Your firm remains responsible for its books-and-records obligations under applicable rules, such as SEC Rule 204-2, but can feed TradeStation reporting data into its existing systems.

What order routing algorithms does TradeStation offer RIAs?
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TradeStation supports smart routing technology with configurable order routing, including Smart Order Routing (SOR), active and passive intra-market sweeps, VWAP, TWAP, POV (percentage of volume), and Implementation Shortfall algorithms. Advisors can adjust parameters for urgency, participation rate, and price limits to align execution with client mandates. Execution quality may vary by market conditions.

Does TradeStation offer negotiable pricing for RIA firms?
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Yes. Institutional RIA clients may access custom pricing including negotiable margin rates and credit interest rates based on trading volumes and account structure. Contact the institutional sales team for a tailored pricing consultation. Fees and charges may apply and are subject to change.

Does TradeStation offer hands-on help configuring its platform to my firm’s policies?
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Through Private Brokerage, your firm gets direct access to a Concierge team and personalized sessions to configure your platform, which can help you align access permissions, reporting, and routing with your firm’s compliance policies.

Does TradeStation compete with RIAs for advisory clients?
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TradeStation Securities does not offer a proprietary fee-based wealth advisory service, so it does not compete with advisers for discretionary advisory relationships. Advisers retain the client relationship, the advisory agreement, and the fee.

Does TradeStation charge referral fees to RIAs?
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No. TradeStation Institutional does not operate a client referral network for advisers and does not charge ongoing basis-point referral fees.

Can an RIA use TradeStation alongside an existing custodian?
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Yes. Multi-custodial arrangements are common and a partial transition is a typical starting point. TradeStation Institutional can scope a structure that operates alongside existing relationships. Your firm remains responsible for evaluating whether that fits its own policies and client agreements.

Connect with our team to empower your practice

TradeStation Institutional can support your client objectives with advanced tools, seamless integrations, and dedicated service.

 Call us
Call us

+1-800-328-1267

Monday – Friday

8.00 a.m. – 5.00 p.m. ET